Sustainability and Cartonboard Packaging
Sustainable development means working towards achieving economic, environmental and social goalsIt is now a central part of business strategy for manufacturers and retailers and increasingly relevant to consumers
Packaging can help manufacturers and retailers meet their corporate sustainability goals
EUROPEN, the European Organisation for Packaging and the Environment, encourages the development and use of packaging which contributes to the achievement of the European Union’s Sustainable Development Strategy.
Such packaging should:
- Be designed holistically with the product in order to optimise overall environmental performance
- Be made from responsibly sourced materials
- Be designed to be effective and safe throughout its life cycle
- Meet market criteria for performance and cost
- Meet consumer choice and expectations
- Be recovered efficiently after use
WHAT IS CARTONBOARD PACKAGING’S PERSPECTIVE ON SUSTAINABILITY?
For details click on the Pillars
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Cartons and Carbon Footprint
16th December 2010
This short video (5 1/2 minutes) summarises the industry's approach to carbon footprinting
For an overview, download the brochure
“Sustainability and Cartonboard Packaging” UPDATE 2010
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